At current, approximately forty five million american citizens are over the age of sixty five, and via 2020, one out of each six american citizens could be sixty five or older. those data are reflective of a world phenomenon in constructing and built international locations alike unrivalled since the commercial Revolution.
This edited quantity, written by way of specialists in lots of fields, examines the industrial and mental research on how aging shoppers behave, make judgements, and select on the market. The e-book takes inventory of what's recognized, identifies gaps and open questions, and descriptions an schedule for destiny study. It covers issues from the person to the societal point of analysis.
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